The most frequent topics discussed were the upcoming implementation of the UK-India Free Trade Agreement and messages of support for the England football team. The post with the highest engagement was from Keir Starmer, which received over 1.6 million views regarding England’s result against Croatia.
Three Major Themes
- UK-India Trade Agreement: Yvette Cooper, Peter Kyle, and the Department for Business and Trade announced that the UK-India Free Trade Agreement will come into force on 15 July.
- England Football Campaign: Keir Starmer and the Department for Culture, Media and Sport posted messages of support and celebration for the England football team’s performance.
- Security and Enforcement: Shabana Mahmood stated the State Threats Bill will equip protectors against terrorism, and the Home Office reported the seizure of boats and engines in Germany.
The Wales Office stated that the UK Government is “slashing VAT on family attractions and children’s meals”. The Department for Culture, Media and Sport posted that Steph Peacock met with Rachel Reeves to hear how the hospitality sector plans to “prevent violence against women and girls”. The Department for Business and Trade announced that businesses can “start trading under new UK–India trade deal from 15 July”. Keir Starmer praised a business journey “From a small studio in Otley to the World Cup”. The Department for Education shared messages for early years practitioners from Joel Dommett and Danny Jones. David Lammy stated the government is delivering the “biggest upgrade to workers’ rights in a generation”. The Wales Office highlighted that Skewen Park spent “£25,000 of Pride in Place funding” to resurface its pitch. Darren Jones stated that security staff, cleaners, and caterers “should be properly treated” as part of the government team. Shabana Mahmood stated that the State Threats Bill will “equip those who protect us with the tools they need”. Bridget Phillipson stated the government acknowledges the state’s role in “historic forced adoption”. The Department for Energy Security and Net Zero posted about Lord Vallance meeting employees at Urenco to help deliver the “UK’s HALEU programme”. Peter Kyle stated the UK-India agreement will be the “most comprehensive trade deal India has ever brought into force”. The Department for Work and Pensions urged employers to break down barriers for “people with a learning disability”. The Home Office stated that “Dozens of boats and engines have been seized in Germany”. Steve Reed congratulated the campaign team in Makerfield and wished “good luck” to Andy Burnham.
The Cabinet Office stated that James Frith visited techUK to help shape plans for a “digital ID”. The Department for Culture, Media and Sport posted that Lisa Nandy heard Lemn Sissay’s new poem about the “unifying power of football”. Yvette Cooper stated the UK-India FTA will “come into force on 15th July”. The Department for Culture, Media and Sport posted “Good luck England”. Keir Starmer stated that global summits have a “real impact back at home”. Keir Starmer posted about a “fantastic result against Croatia”.
Outlook / Emerging Trends
The Department for Business and Trade and Yvette Cooper stated that the UK-India Free Trade Agreement will “come into force on 15th July”. The Wales Office stated that the UK Government is slashing VAT on family attractions and children’s meals “From 25 June to 1 September”. Bridget Phillipson stated that the government “will deliver both the apology and the support” for those affected by historic forced adoption.



